Persuasion

BusinessWeek:

To combat what it views as rapid government growth and attacks on business, the U.S. Chamber of Commerce is launching a multiyear campaign to remind Americans of the virtues of a free market and free trade. But don't expect the campaign, which could cost as much as $100 million, to praise "capitalism"....

It's not that the Chamber, which represents 3 million organizations, has gone squishy on its core values. The group just wants its message to resonate with the public.

Seriously. In a democracy, it can take years to remind people why they like their economic system so much!